SIGNATURE Branding
Welcome To is a YouTube channel sharing lifestyle and travel content.
Signature Branding for Welcome To
Signature Branding for Welcome To
THE BRIEF
Josh runs Welcome To, where he documents his experiences with travel and local cultures both at home in Australia and abroad. We drew inspiration from old postcards and threw in a little bit of Australian iconography. Josh wanted his brand to feel relaxed and coastal, so we put together a colour palette of blues and sandy tones, and together with custom patterns and icon design, we created a set of instagram graphics, social media banners, youtube end cards and a media kit to help Josh’s channel grow.